Technical audit + content + measurement | Arabic & English

SEO Company in Egypt for SEO & GEO Optimization

Iconve builds measurable search programs across technical SEO, content, authority, and conversion tracking to grow visibility and support measurable contact opportunities without unrealistic ranking promises.

Technical SEO + content + links GEO optimization for AI search Bilingual Arabic + English SEO

Do These SEO & GEO Challenges Sound Familiar?

For each challenge you face, we define a practical fix with you and measure its effect on your business

Problem

Your website has been live for years but never appears on the first page of Google

Solution

We audit crawling, indexing, performance, content, and links, then prioritize fixes by business impact and measurability

Problem

You pay for Google Ads every month but have no organic traffic working for you around the clock

Solution

We build pages around verified buying intent and connect them to form, phone, and WhatsApp measurement so useful traffic is distinguishable from vanity traffic

Problem

AI chatbots like ChatGPT and Google AI Overview never mention your business

Solution

We improve crawlability, entity clarity, evidence, and citation readiness, then monitor mentions and sources; optimization increases eligibility but cannot force a closed system to recommend a brand

SEO + GEO: Eligibility Across Search Interfaces

We define the baseline and measurement method before execution. Any numeric target or timing in the proposal is documented as an estimate or testable hypothesis, not a universal guarantee.

At Iconve, we deliver comprehensive SEO + GEO optimization that addresses every dimension of organic search visibility:

Technical SEO — The Foundation

We review Core Web Vitals, crawling, indexing, canonical and hreflang signals, structured data, mobile experience, and internal links. The audit distinguishes ranking blockers from optional improvements and prioritizes the former.

Content & Keyword Strategy

We separate keyword ownership between service pages and articles, then prioritize opportunities by buying intent, current visibility, competition, and conversion potential. Each page receives one purpose, one next action, and a measurable outcome.

GEO — Generative Engine Optimization

We improve direct answers, entity consistency, evidence, and source quality; allow the appropriate search crawlers; and measure citations and referral visits. Read Google's official guidance for AI features and our practical GEO vs SEO guide.

How an Engagement Is Scoped

Exact deliverables, their frequency, account access arrangements and any handover vary by engagement and are confirmed in the signed proposal or statement of work before work begins — they are not the same for every engagement. Work in this area commonly covers a prioritised technical audit that separates ranking blockers from optional improvements, a keyword-to-page map so each page has a single job, and a written record of what changed and why. Where conversion tracking is inside the agreed scope, what counts as a conversion is defined before anything is optimised toward it.

Account Access

Our preferred working arrangement is that your accounts — Search Console, analytics, tag manager, hosting and domain — stay in your name, with us working through access you grant rather than through ownership transferred to us. What is produced for you, and what is returned at the end of an engagement, is set out in the agreement rather than assumed here.

Realistic Expectations

Organic search compounds slowly and unevenly. Technical corrections can register within a crawl cycle; content and authority work is measured over months, and competitive commercial terms take longer than long-tail ones. Reporting covers what can actually be verified in your search and analytics accounts — positions, impressions, clicks, and whichever conversion actions are configured. A click or a submitted form is not automatically a qualified lead: reconciliation with CRM or sales-qualification outcomes is not currently implemented, and it would need an agreed definition, a named owner and a CRM process first. What is measurable is agreed before it is promised. Where evidence does not support a tactic, we say so instead of selling it.

We deliver bilingual SEO for businesses in Egypt and Arab markets: native Arabic keyword research, RTL architecture, hreflang, and English content built for its own search intent rather than literal translation.

Initial consultation — no obligation to contract

Not showing up on Google?

What Does SEO & GEO Delivery Include?

An integrated scope connecting technical health, content, authority, and contact-action measurement

Organic Traffic Tied to a Business Goal

Keywords and landing pages are connected to configured contact events, so priorities use verified demand, current visibility and contact-event data where available rather than traffic volume alone.

Technical SEO Excellence

Crawling, indexing, Core Web Vitals, structured data, and internal links are audited with a clear sequence for implementation.

GEO — AI Search Optimization

Clear, sourced content and consistent entities are paired with separate measurement for AI mentions, citations, and referral visits.

Local SEO for MENA Markets

Business profiles, company details, location pages, and genuine reviews are aligned without inventing branches or addresses.

Bilingual Arabic + English SEO

Arabic and English research is performed separately, with intent-specific content and correct RTL, hreflang, and canonical implementation.

Authority Link Building

Relevance, editorial standards, traffic quality, and spam risk are checked before any opportunity; genuine editorial and entity links take priority.

From Audit to Improvement in 6 Clear Steps

A data-led methodology with reviewable deliverables and estimates that adapt to the site's condition

01 1

Technical & Content Audit

Comprehensive audit of your site's technical health, current keyword rankings, backlink profile, content gaps, and competitor analysis — establishing your baseline and identifying quick wins.

02 2

Strategy & Keyword Mapping

We build a complete keyword map covering your core services, location modifiers, buyer-intent phrases, and long-tail opportunities — prioritized by search volume, competition, and business value.

03 3

Technical Fixes & On-Page

Implementing all technical SEO fixes, optimizing title tags, meta descriptions, heading structures, internal links, schema markup, and Core Web Vitals across your entire site.

04 4

Content Creation & Optimization

Creating or optimizing content built to compete for rankings: service pages, location pages, and blog articles targeting your highest-value keywords — with GEO signals embedded throughout.

05 5

Link Building & Authority

White-hat link acquisition campaigns targeting relevant Arabic and English websites in your industry — with the aim of building domain authority that supports your pages; the effect varies by page and competition.

06 6

Reporting & Analysis

Where reporting is included in the agreed scope, it covers keyword rankings, organic traffic, configured contact actions, backlinks acquired, and technical health — with clear analysis and the next set of priorities. Cadence and format are set in the signed proposal or statement of work.

Why Iconve

Why Choose Iconve as Your SEO Partner?

A written scope, separated search intent, and implementation connected to measurable contact actions

Written Scope and Defined Account Access

Pages, keywords, deliverables, implementation responsibilities, account access and any handover are confirmed in the signed proposal or statement of work before work begins. Our preferred arrangement is that your analytics accounts and digital assets stay in your name.

Technical SEO + Content + Links — A Complete Strategy

Technical health, content, authority, and conversion are treated as one system, with work ordered by the current constraint and expected business impact.

Specialized Arabic & English Keyword Research

Search Console, keyword tools, and live SERPs inform the map, while service and editorial intent are kept separate to prevent internal competition.

Native Arabic, Not Literal Translation

Arabic query language, market phrasing, and RTL structure are reviewed directly, while English content is built around its own search intent.

Measurement from Visibility to Contact

Reporting covers impressions, clicks and configured contact actions, separates branded from non-branded demand, and records implementation dates for clearer evaluation. Sales qualification requires an agreed definition and CRM reconciliation, which is not currently implemented.

Long-Term SEO Strategy — No Quick Fixes

We document owners, baselines, and measurement signals in the scope; any numeric target remains a testable hypothesis rather than a guaranteed outcome.

Initial consultation — no obligation to contract

Want to identify the biggest blocker to your organic growth?

How much does SEO cost in Egypt?

Our monthly SEO retainers run from EGP 3,000 to EGP 8,000 per month. These numbers are published up front rather than held back for the call.

Package Price per month Suits
Starter EGP 3,000 A small site or a new business — technical fixes and a focused keyword set
Growth EGP 5,000 An established business competing on more keywords, with monthly content
Advanced EGP 8,000 High competition or an online store — technical SEO, content and link building

What a retainer usually covers

The exact deliverables and their cadence are set per engagement in the signed scope; a retainer usually covers:

  • A technical audit and the fixes it surfaces
  • Keyword research and a content map for the agreed period
  • Optimising existing pages, and writing titles and descriptions
  • Indexation monitoring in Search Console
  • Reporting on rankings and configured contact actions, at the cadence set in the agreement
  • Link building on the Advanced tier, to the scope and volume set in the agreement

What sits outside the retainer, priced separately

  • Designing or rebuilding the site itself
  • Paid advertising budget
  • Annual hosting and domain
  • Product photography and video production

These are the real ranges we work within. The final quote depends on scope and requirements after a short call.

Want to understand the work itself before comparing prices? Read the SEO guide.

Frequently Asked Questions

Answers to the most common questions about our SEO and GEO optimization services

SEO retainers at Iconve run from EGP 3,000 to EGP 8,000 per month, depending on site size, how many keywords you target, and how competitive they are. It is a rolling monthly retainer rather than a one-off project, and the scope is written into the signed proposal before work starts. These are the real ranges we work within. The final quote depends on scope and requirements after a short call.

Yes. Local SEO targets the searches that carry a place or a "near me" — where the result Google shows is drawn from the map listing rather than the classic blue links, so the work is different. It centres on your Google Business Profile: complete and accurate categories, services, hours and photos; consistent name, address and phone wherever your business is listed, because contradictions between listings weaken all of them; and reviews, which influence both the ranking and whether someone picks you from the map. On the site side it means a real page for each area you serve, written for that area rather than duplicated across all of them, with the local terms people actually use. We maintain area pages across Greater Cairo on exactly this basis.

Both descriptions fit, and the distinction matters less than how the work is scoped. We run generative engine optimization from Egypt as part of one search programme rather than as a separate retainer, because the foundation is shared: crawlability, content that answers the question clearly, and consistent entity signals feed classical ranking and citation eligibility alike. What GEO adds on top is passage structure that survives being lifted out of its page, evidence a generative engine can attribute, and monitoring of mentions and sources rather than positions alone. We do not promise inclusion in any generated answer — no provider outside the engine controls that — and we say so in the scope before you sign.

Yes. We work with businesses across Greater Cairo and maintain dedicated area pages for Nasr City, New Cairo, Maadi, Heliopolis, Mohandessin, Sheikh Zayed, Sixth of October and Shorouk City. Competition and search behaviour differ by area, so keyword research and local signals are set per location rather than reused across the whole city.

There is no fixed timeline that fits every project. We first inspect requirements, access, and dependencies, then document an estimated timeline, assumptions, review points, and delay risks without a universal time promise.

No. Nobody outside the search engine controls rankings. What can be committed to is a written implementation scope, correct measurement, and reporting that explains what changed, the observed effect, and the next priority.

GEO organizes content, entities, evidence, and measurement to improve a brand's discoverability and citation eligibility in generative answers. It cannot guarantee inclusion. Google states that crawlable, helpful content and established SEO fundamentals remain the foundation, with no special AI schema required.

Yes — Arabic SEO is one of our core specialties. We perform native Arabic keyword research (not just translated keywords), create Arabic content written by native speakers, optimize RTL technical configurations, and implement correct hreflang setup for bilingual sites. Arabic search behavior differs meaningfully from English, and our team understands these nuances intimately.

Ads buy visibility while a campaign runs, whereas SEO improves a page's eligibility for organic visibility over time. The right mix depends on the speed of the goal, budget, and competition, and the channels can serve different roles together.

Link acquisition may be included when the audit shows a need. Relevance, editorial standards, traffic quality, and spam risk are checked before any opportunity. We do not buy bulk packages or use private networks, and link count is not treated as a goal by itself.

Consultation — No Commitment

Ready to Grow Your Organic Traffic?

Send us your website and goals so we can define the right audit and measurement scope before implementation

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